Dorna – Fereastra Speranței ​

An interactive Window of Hope, launched by Dorna as part of the Care for Children campaign. In a hospital in Bucharest, the window separating mothers from the neonatal intensive care unit has become the Window of Hope. It displays, in real time, messages of encouragement for mothers, sent by people from all over Romania.

Julius Meinl: #paywithapoem

Julius Meinl brought the Poet-Tree: A Thousand Voices installation, created in Bucharest, to London. The red tree was decorated with poems written by consumers as part of the Pay With A Poem campaign, offering a unique visual spectacle. Visitors were invited to choose a poem or write a new one, alongside poet Robert Montgomery.